LIFE IN LOAFERS
Functional, versatile and undeniably cool–there are a million reasons to live in loafers all year.
CLASSICS REIMAGINED IN THE DETAILS
Loafers are part of our DNA and truly what we're all about. We launched at the tail end of the 2012 ballet flat craze (sound familiar?) with a collection of reimagined, boyish loafers. Stores loved them and just like that, we were officially on the map. Today, we design a loafer style for every mood, every closet and every personality–because we are quite literally living life in loafers.
“FEW SHOES MAKE AS MUCH SENSE WITH ALMOST ANY OUTFIT AS A LOAFER.”
—VOGUE
CLASSICS REIMAGINED IN THE DETAILS
START YOUR LOAFER LIFE
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HELLO, WE’RE FRĒDA
We started with friendship and a shared love of design. Over 10 years later, we’ve grown into a close team–creating collections of classic styles reimagined in the details. Handcrafted at family factories in Spain and El Salvador, our approach to design makes us stand out, while the quality and function of our handcrafted styles formed our community of women from the ground up.